Âé¶¹ÊÓÆµ Badges

Âé¶¹ÊÓÆµ’s new badges offer flexible, focused learning opportunities designed to help you build practical skills that make an immediate impact. Each badge is a short, intensive program centered on a specific area of professional growth, from data analytics and generative AI to sales, marketing, and project management.

Whether you are looking to strengthen your résumé, gain a competitive edge in your career, or explore new professional interests, these programs provide accessible, affordable pathways to learning. Badges can be completed in person at Âé¶¹ÊÓÆµ Pittsburgh East or online via Zoom, making it easy to fit career-boosting education into your schedule.

A woman presenting data to a group of colleagues

Unlocking Business Insights with Data Analytics

This course introduces the fundamentals of data analytics and its value in today’s workplace. Participants will learn how to transform raw data into insights that guide strategy, improve operations, and support effective decision-making. Emphasizing real-world application, the course covers essential tools, techniques, and case studies while building confidence in interpreting trends, creating visuals, and communicating results. No advanced technical background is required—just an interest in using data as a practical resource for professional success.

a woman facing directly at the camera while a colorful overlay of computer code is projected overtop her and the backdrop

The AI Advantage: Harnessing Generative Tools for Business Success

Generative AI is reshaping business by automating tasks, improving decision-making, and fueling creativity. Participants will explore how AI tools can support customer engagement, content creation, financial modeling, and strategic planning. Practical demonstrations and real-world examples highlight responsible and effective use, with an emphasis on hands-on applications rather than coding. By the end, students will be able to identify opportunities where generative AI adds value and apply it confidently within their professional context.

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Professional Sales

Modern professional selling is examined as both a business strategy and a persuasive communication tool. Participants will study the entire sales process from organizational, employee, and customer perspectives, gaining practical experience in personal selling, sales planning, presentation delivery, and relationship building. Key topics include territory management, recruiting, training, and compensating sales teams. The course also highlights relationship marketing, professional standards, and the evolving role of sales in today’s business environment, preparing students with foundational knowledge for success.

a man and woman examining an electronic tablet

Digital Marketing

The Digital Marketing Certificate builds skills in today’s most in-demand strategies and tools, preparing learners to launch or advance a career in the field. Key topics include digital communications, social media campaign planning, content marketing, and online consumer engagement. Hands-on projects and case studies provide practical experience with platforms such as Google, Facebook, Adobe, and LinkedIn. From managing paid campaigns to analyzing performance metrics, participants gain the ability to deliver measurable results and build a portfolio that demonstrates readiness for digital marketing roles.

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Lean Six-Sigma

Lean Six Sigma combines Lean management principles with Six Sigma’s data-driven framework to improve processes. This course introduces concepts such as continuous improvement, waste reduction, and the DMAIC cycle, showing how they work together to boost efficiency. Participants explore tools like value stream mapping, process mapping, and statistical process control, along with methodologies including Kaizen, 5S, and Kanban. Through theory and practice, students gain problem-solving skills and strategies for sustainable improvement. Upon completion, participants earn a certificate recognizing their knowledge of Lean Six Sigma principles and tools.

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Project Management

The Project Management Certificate equips participants with skills to plan, execute, and close projects. Covering the full lifecycle, it explores defining goals, managing resources, assessing risks, and engaging stakeholders. Participants learn both traditional methods (Waterfall) and agile frameworks (Scrum, Kanban), applying them in real-world contexts. Emphasis is on practical tools and techniques to achieve the triple constraint—delivering projects on time, within budget, and to quality standards. Ideal for professionals in any industry, this certificate builds a strong foundation in project management and enhances career readiness.

Get More Information

For more information about the sessions, please contact Kristen O’Hara, Director of Workforce Development, at 724-357-2789 or via email at kaohara@iup.edu.